MEGAMAN® Shines at the Hong Kong International Lighting Fair 2010 Green LED Lighting Range Grows, Eco-Partnership Thrives

(Hong Kong – 30 Nov 2010) Leading the way with advances in technology and functionality in the LED lighting industry, MEGAMAN® has shown its continued commitment to environmental conservation and truly “green” eco-living at the Hong Kong International Lighting Fair 2010 with its growing LED range of sustainable, energy conscious lighting products, and the collaboration with its newest eco-partner, Towngas.

MEGAMAN®’s philosophy of Life in Light, with an environmental conservation and energy efficiency edge, goes far beyond the design, research, development and recycling of its innovative lighting products. At this year’s fair, MEGAMAN® creates an exciting natural environment, with a “green” exterior booth designed by Mr Kinney Chan, where visitors can experience a whole world of eco-lighting solutions.

To enhance its wide range of truly green LED lighting solutions for homes and commercial enterprises, this year MEGAMAN® launches two brand new series of LED lamps – LED GX53 Reflector and LED CROWN SILVER. In addition, MEGAMAN® also presents new options within two of its celebrated LED lamp series, the LED MR16 Reflector and LED CANDLE series, as the company endeavours to increase wattage choices among its entire selection of products. In line with all MEGAMAN® LED lighting products, these additions have employed the patented Thermal Conductive HighwayTM technology and are optimised for a long life that greatly reduces electricity and maintenance costs with effective energy savings and high lumen maintenance.

MEGAMAN® introduces the LED GX53 Reflector, with an ultimate slim profile to accommodate a wide variety of applications such as display cabinet and under-shelf lighting and a high colour rendering index of up to Ra85 to provide a true reflection of the colour of displayed products or items, making it perfect for display lighting. And, possessing a unique silver-plated lamp design in the classic A60 shape, with a silvered crown top and clear lamp bulb finishing, the LED CROWN SILVER has the ability to glamorise the ambience and turn ordinary display lighting into extraordinary lighting.

To augment the LED MR16 Reflector Series, a 6W lamp is now available. Resembling the size and outlook of MR16 halogen lamp, this new 6W LED MR16 Reflector appears familiar to customers and facilitates retrofit. The additions of 3W and 4W to LED CANDLE series resemble a point light source that expands the potential for luxurious elegance with chandeliers and crystal fixtures, and provide a greater selection to all users.

Recognising the company’s reputation for superb energy saving lighting solutions, long product lifespan, excellent sales service, and long-term eco-gains, commercial enterprises are attracted to enter into strategic eco-living collaboration with MEGAMAN®.

This year, MEGAMAN® has partnered with Towngas to create energy-efficient, environmentally business settings. Ms Catherine Wong, Retail Marketing Manager of Towngas were onsite to reveal how this partnership works and offer visitors insight into the Towngas “green mission” at the smaller-than-life scale Towngas Flame Restaurant and Customer Service Centre corners in the booth. Installation of a range of long life MEGAMAN® LEDs provide both perfect ambient light and narrow beam spotlighting in the Towngas Flame restaurant and Customer Service Centre settings, and allows Towngas to reduce its CO2 greenhouse gas emissions and promote a low-carbon lifestyle, as well as meet the needs of its customers. Moreover, MEGAMAN® lamps release minimal heat, thereby allowing diners to enjoy greater comfort while Towngas reaps the eco-benefits.

Eco-partnerships such as this one show how commercial enterprises can achieve operational cost savings along with customer comfort, and benefit the global environment at the same time.

Towngas Flame restaurant, Mia Cucina Shop and Customer Service Centres (6 Locations) employ MEGAMAN® Eco-lighting solution to reduce more than 71,000 kW energy consumption and save approximately 49 tonnes of CO2 emission annually.

Restaurant and Shops Original Lighting Design MEGAMAN® Eco-Lighting Solution
Energy Consumption (kW) CO2 Emission (tons) Energy Consumption (kW) CO2 Emission (tons) Energy Saving (kW) CO2 Reduction (tons)
Mia Cucina (TST and North Point) 23,096 16 4,619 3 18,477 13
Flame Restaurant in TST 18,418 13 3,684 3 14,734 10
Customer Service Centre (TST, Hunghom and Kowloon Bay) 47,030 33 9,406 7 37,624 26

Jacky Yu, a reputable restaurant operator of Xi Yan囍宴, was also invited to share the tips on the creation of an eco-friendly and comfortable restaurant atmosphere.

Jacky explained, “Dining is one of the most important elements in life. People nowadays concern very much about the enjoyment in food dining especially after a day of busy work. Lighting is crucial in setting mood and leveraging the appeal of the dishes. MEGAMAN® LED lamps release low heat, possess high colour rendering and consistent colour temperature, making it a true and quality eco-lighting solution to reflect the freshness of the food.”

Sharon Pang, Senior Manager of Neonlite pointed out, “Being one of the leading designers, manufacturers and distributors of energy saving lighting products, we are committed to develop the innovative and sustainable lighting solution. Our LED products are specially designed for restaurant and kitchen of different styles, helping to deliver a comfortable and enjoyable eco-lighting experience to diners.”

Ms Catherine Wong, Retail Marketing Manager of Towngas said, “Cooking lovers are paying more attention to dining environment and ambience as well as innovative recipes. We are very pleased to collaborate with MEGAMAN® to develop the eco-lighting designs in our shops and restaurants. MEGAMAN® LED lamps possess consistent colour temperature and high energy saving capability, helping us to provide a comfortable dining environment to our customers.”

About MEGAMAN®
MEGAMAN® is a respected and successful global brand that leads in designing, manufacturing and distributing innovative, eco-friendly, energy saving lamps. Offering over 400 different products to 90+ countries and territories across the globe, MEGAMAN® has been built on the ability of its lamps to deliver substantial benefits to a wide range of customers while improving quality of life and conserving the environment.

For more information about MEGAMAN®, please visit the website at
www.megaman.cc

For further information, please contact:
Blanca Ho
Neonlite Electronic & Lighting (HK) Ltd. – MEGAMAN®
Tel: (852) 2378 0074 Fax: (852) 2758 5957
Email: blanca@neonlite.com.hk