Resounding Success for MEGAMAN® at Retail Asia Expo 2014

(Hong Kong – 12 June 2014) More than hundreds of visitors were attracted to MEGAMAN®’s latest product offerings at the Retail Asia Expo 2014. MEGAMAN®’s booth was specially designed into three different retail settings: fashion boutique, café and wine cellar, showcasing different lighting solutions for these retail venues. Retailers were able to experience the latest professional lighting products, which include MEGAMAN®’s industry firsts - TECOH® modules of MHx (17W and 24W) and RDx (up to 60W). Combining with Zenia® Modena tracklight and Zenia® Conxento downlight, the new modules provide excellent effects to augment the retail environment and also accentuate the colours of the interior design and retail products, making them more appealing to the consumers and increasing their propensity to buy.

These innovative ideas received very positive feedback from the visitors. MEGAMAN® was able to listen to valuable comments and insights from the retailers and understand their needs. It was not only a great opportunity to showcase MEGAMAN®’s innovations, but also bring out the message how lighting could improve sales revenue by creating a pleasant and comfortable retail environment.

The MEGAMAN® pavilion this year also showcased the company’s unprecedented collaborations with Zenia® and several retail design experts. They include Sjoerd Hoekstra from Three Dogs Studio and the award-winning Dutch designer Danny Fang, who created the unique Zenia® Esta track lighting with simplistic design and the flexibility to change different lamp covers. This new LED tracklight solution is integrated with MEGAMAN®’s signature reflector design and patented Thermal Conductive Highway™ (TCH) Technology. It creates a controlled and soft but precise beam with a comfortable light output, which is highly desirable for accent lighting.

It was with such a great pleasure for MEGAMAN® to participate in the Retail Asia Expo 2014 and we look forward to bringing innovative ideas to retailers in the region next year!

 

About MEGAMAN®

MEGAMAN® is a global brand in high-performance, energy-efficient lighting and an innovative leader in LED bulbs and luminaires, with technology targeting the best eco-lighting solutions. MEGAMAN® originated in Germany, our inception since 1994. MEGAMAN® products and service offering have evolved over time to meet the every-changing demands of the dynamic market. By setting environmental management as one of the company's highest priorities, MEGAMAN® is focusing on eco-friendly environmental processes from initial design, to manufacturing, research and development, and the disposal and recycling of its products.

For more information about MEGAMAN®, please visit the website at: www.megaman.cc

For press information, please contact:
Linda Cheung
Neonlite Distribution Limited – MEGAMAN®
Tel: + 852 2305 1722     Fax: +852 2758 5957
Email: lindacheung@neonlite.com.hk